um, excuse me?
i just stumbled upon a glaring and disturbing disparity between western-wear giant and mainstay wrangler‘s u.s. and a.u. websites…
american wrangler - home page. (aka dale earnhardt jr.)
australian wrangler - home page.
…and just for emphasis, for those of you peering at the screen…
Bam! DISPARITY.
whaaaa-aaa-aa-at?!
i’m straight as an arrow, but that didn’t blind me to the fact that australian wrangler is damn sexier than american wrangler. what’s going on? (yes, it is the same company – but doesn’t the fact that i had doubts about that say something? what happened to brand continuity?) it doesn’t stop there; let’s continue on to advertising campaigns.
australian wrangler has a campaign page.
aussie wrangler's campaign index.
american wrangler? nope.
aussie wrangler has these two lovelies:
aussie wrangler - womens.
aussie wrangler - men.
american wrangler?
american wrangler - womens.
american wrangler - mens. (aka brett farve)
[crickets]
yup. i think that the screenshots speak for themselves.
Posted in fashion (men), fashion (women), misc.
Tagged advertising, america, australia, brett favre, campaign, dale earnhardt jr, jeans, website, western, wrangler
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